Coming Soon
Paul M. Caffrey and Phil M. Jones are excited to announce their hotly anticipated new book “THE WORK BEFORE THE WORK“ will be published in the fall of 2022.
Have you ever wondered why some sales professionals consistently win year after year, while others have peaks and valleys—or simply fail to ever reach their true potential?
In The Work Before the Work, leading sales professionals Paul M. Caffrey and Phil M. Jones reveal the six hidden habits that set sales superstars apart, and how to unlock them in yourself. But be advised: You will find approximately zero “hacks,” and not a single “trick” in these pages. And at no point will you discover a “hidden secret”.
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A master of sales preparation. Highly educated in the fields of science and business, Paul has spent the past fourteen years mastering his chosen craft—sales. An elite sales professional, Paul is trusted by some of the world’s biggest brands and most innovative scale-up tech companies.
Meet the Authors
Last year Paul and Phil were discussing elite sales professionals, Paul's Lense being 14 years in Tech with some of the best sales organizations on the planet and Phil having trained over two million sales professionals from solopreneurs to some of the world's biggest brands. That conversation spawned “THE WORK BEFORE THE WORK“!
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A master of influence and persuasion. He is the author of the bestselling Exactly book series, with over a million copies sold; the producer of the “most listened to” non-fiction audiobook of all time (Exactly What to Say); a trusted advisor for some of the world’s biggest brands; and an entrepreneur since the age of fourteen.
“Nothing says you will listen to someone better than sharing insights on something they didn’t know you knew about them.”
— Paul M. Caffrey
A Fair Advantage
Find out how elite sales professionals outperform the competition when
Prospecting, Selling and Getting Promoted.
It’s easy to overlook the power of preparation with the trends to dehumanize the sales process
From cold outreach when prospecting, to face to face meetings in the sales cycle or going for promotion, preparation is a critical skill that is often overlooked.
Being prepared might just be the tiny difference between success or failure in any given moment….
How R.E.A.D.Y. are you for the opportunities coming your way?
